Senior User Acquisition Manager, Paid Social Ads（远程职位）

这条招聘信息来自 Ruby Labs，岗位是 Senior User Acquisition Manager, Paid Social Ads：这是团队负责人的位置，要对一个团队或者一整条业务线负责。职位属于「其他职位」类别，完全远程。公司招的是居住在欧洲的候选人。

招聘信息单独点名了 Meta Ads，也就是说，正是这一项工具的使用经验会成为决定因素。

公司没有公布具体数字，这一项会在面试时谈定。招聘信息写明了 CET 时区，工作时间要和自己的作息对上。

这个职位通过了自动核查：凡是要求外国工作许可、签证担保、特定国籍，或者必须居住在指定国家的招聘信息，都不会进入列表。

About Us

Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/

About The Role

This is a senior, hands-on media buying role with end-to-end ownership. You will own the whole acquisition process on Paid Social acquisition channels: strategy, account structure, bidding, budget allocation, creative testing, measurement, scaling and account health. You decide what to test, what to scale and what to cut, and you are accountable for the results. We need someone who has already run Paid Social Ads at scale, who knows how to grow profitably in a policy-sensitive niche, and who can operate independently on large budgets.

You will manage performance against real revenue data (CPA, FTD, ROAS, payback, player LTV and cohorts), not surface-level platform metrics. We also work AI-first, and we expect you to use Claude and automation to move faster.

Key Responsibilities

* Own the process end-to-end: take full ownership of acquisition across all paid social ad networks (TikTok, Meta, AppLovin, Snapchat, and more): planning, launch, optimization, scaling, reporting and documentation.

* Scale spend profitably in the US market while holding payback, ROAS and CPA targets based on real revenue and player-value data.

* Build and optimize account structure, conversion events, value-based bidding and budget allocation across paid social networks.

* Decide budget allocation across acquisition channels and find new scaling levers: audiences, formats, placements, campaign types and additional channels.

* Run a structured, high-velocity creative testing process with the creative team on all channels, with clear hypotheses and kill/scale rules.

* Manage signal quality: conversion events, event value, deposit / purchase optimization, attribution.

* Operate in a policy-sensitive niche: run in the US within each platform's rules. Keep ads and handle disapprovals, appeals and restrictions, and build prevention-first processes so issues are caught before launch.

* Protect account health: manage ad account structure, backups and recovery plans.

* Work with reps on betas, new campaign types and escalations.

* Diagnose drops and spikes quickly and act on them.

* Document tests, learnings and playbooks, and use Claude and automation to speed up builds, QA, reporting and optimization.

Qualifications

* 5+ years of hands-on paid social / user acquisition experience.

* Large-scale experience running acquisitions in the US market.

* Proven experience working in policy-sensitive niches and keeping accounts healthy while scaling.

* Strong hands-on Meta Ads experience scaling accounts profitably.

* Hands-on AppLovin (AppLovin Ads / AXON) experience, scaling it as an acquisition channel.

* Direct ownership of large budgets, ideally $1M+/month hands-on.

* Strong understanding of unit economics: LTV, ROAS, payback windows, cohorts, high-value-user dynamics and value-based optimization.

* Deep policy and account health experience: disapprovals, appeals, restrictions, ad account bans and how to recover and prevent them.

* Strong creative testing discipline and measurement rigor.

* Ownership mentality: you run channels end-to-end with minimal supervision and take responsibility for outcomes.

Location

Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.

Benefits

* Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.

* Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.

* Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.

* Company-provided MacBook: Apple MacBooks provided to all employees who need them.

* Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Read more about it here: Independent Contractor Agreement

Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth!

Life at Ruby Labs

At Ruby Labs, we are more than a team; we're a community united in pushing the boundaries of technology and innovation. Our combined passion fuels our ambition for excellence, driving impact that resonates around the globe.

We are an equal-opportunity employer and celebrate diversity, recognizing that a diversity of thought and backgrounds builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate based on race, ethnicity, religion, color, place of birth, sex, gender identity or expression, sexual orientation, age, marital status, military service status, or disability status. Join us and be part of a company that is crafting the future of technology across multiple industries.