Marketing
Mobile Marketing Lead - App Growth & Subscriptions | Remote - remote job
Toptal
Mobile Marketing Lead - App Growth & Subscriptions | Remote - Marketing, remote
Toptal is hiring a Mobile Marketing Lead - App Growth & Subscriptions | Remote - a lead role, which means responsibility for a team or a direction. The role sits in Marketing and is fully remote. The company places no restriction on where the candidate lives, so you can apply from anywhere.
The employer did not publish a figure; that is settled at interview. The advert sets no condition on working hours.
This vacancy passed an automated check: the list excludes any advert requiring a foreign work permit, visa sponsorship, a particular citizenship, or residence in a specific country.
In brief
- Company
- Toptal
- Category
- Marketing
- Who may apply
- From anywhere in the world
- Work mode
- Fully remote
- Level
- Lead
- Posted
- 29 July 2026 (27 days ago)
- Active
- until 7 September 2026
- Source
- We Work Remotely
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The employer's description
Headquarters: Remote
URL: https://www.toptal.com/
About the Role
We're looking for a Mobile Marketing Lead to drive app downloads and subscription growth for a mobile-focused ecommerce product. This is a hands-on role: you'll own acquisition and growth initiatives directly, not just set strategy from the sidelines. The role sits at the intersection of mobile marketing, ecommerce, and subscription growth, with experience across both B2B and B2C motions helping you understand the full scope of the customer and sales landscape.
What You'll Do
* Drive mobile app download growth initiatives across relevant channels
* Increase subscription acquisition through targeted mobile marketing efforts
* Execute hands-on mobile marketing work for an ecommerce-focused app
* Support subscription growth across both B2B and B2C audiences
* Identify and test growth levers to improve acquisition and conversion performance
* Monitor key mobile growth metrics and adjust strategy based on results
What You Bring
* Proven experience leading mobile marketing initiatives
* Strong hands-on experience with mobile app growth
* Experience driving app downloads and subscription acquisition
* Experience working on mobile-focused ecommerce products
* Familiarity with both B2B and B2C marketing motions
* Comfort operating independently in a hands-on, execution-focused capacity
To apply: https://weworkremotely.com/remote-jobs/toptal-mobile-marketing-lead-app-growth-subscriptions-remote
The text is kept in the employer's original language, because that is the language you will apply in.
Frequently asked questions about this job
Can I apply for Mobile Marketing Lead - App Growth & Subscriptions | Remote from where I live?
Yes. Toptal accepts candidates for this vacancy from anywhere in the world, so you need no work permit for a foreign country. The advert passed an automated check: had the employer required a work permit, visa sponsorship or residence in a specific country, it would not be on this board.
What pay is stated?
Toptal did not publish pay for this vacancy. Most remote adverts publish no figure; it is settled at interview.
How do I apply?
You apply directly to the employer, through the original advert published on We Work Remotely. Donator takes no applications, charges no commission and stores no CV.
What kind of vacancy is this?
A fully remote role in Marketing. Hybrid adverts and anything requiring office attendance are not published on this board.
Free certificates for this vacancy
The free certificates that carry the most weight in this field. Each one is verified on the provider's own page.
Google Analytics (GA4) certification
exam is free tooGoogle Skillshop · ~6 h
The one genuine industry certification that is entirely free: 50 questions, 75 minutes, 80% to pass, unlimited retakes.
strong brandValid: 12 monthsGoogle Ads: Search, Display, Video, Shopping, Apps
exam is free tooGoogle Skillshop · ~5 h
Five separate certifications, each free. In agencies this is a stated requirement rather than a desirable skill.
strong brandValid: 12 monthsInbound Marketing certificate
exam is free tooHubSpot Academy · ~5 h
Entirely free with no financial aid application. A failed attempt locks the exam for 12 hours.
strong brandValid: 2 yearsEmail Marketing, Content Marketing, SEO, Social Media
exam is free tooHubSpot Academy · ~12 h
Four separate certificates. The product-bound ones (Sales Hub, Service Hub) are valid for one year instead.
strong brandValid: 2 years
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