Senior Growth Manager (Loyalty & Subscription). - offerta da remoto

L'azienda Trafilea cerca: Senior Growth Manager (Loyalty & Subscription).. Si tratta di una posizione di responsabilità, con un team o un'intera area a carico. La posizione rientra nella categoria Marketing ed è interamente da remoto. L'azienda non pone alcun vincolo sul luogo di residenza del candidato, quindi può candidarsi da dove vive.

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About Trafilea

Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands. With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands. We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint. Why Trafilea

We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast. 🚀 We build and scale our own brands. 🦾 We invest in AI and automation like few others in eCom. 📈 We test fast, grow fast, and help you do the same. 🤝 Be part of a dynamic, diverse, and talented global team. 🌍 100% Remote, USD competitive salary, paid time off, and more. Job Responsibilities We’re looking for a data driven and innovative Senior Growth Manager (Loyalty & Subscription) . to Lead and innovate the Loyalty Department at Trafilea , driving substantial growth in our subscription models-Shapermint CLUB, ShaperBox, Autoship, and the upcoming ones. Harness a deep understanding of product, marketing, UX/UI, and finance to develop strategies that enhance customer retention and maximize subscription revenue. Collaborate effectively with cross-functional teams to create compelling, value-driven subscription offerings that align with our branding and customer expectations. Champion a culture of data-driven experimentation and strategic foresight within the Loyalty team, employing advanced analytics to reduce churn and achieve a 20% subscription share of total orders. As a visionary leader, foster a dynamic team environment that thrives on innovation and is adaptable to the evolving e-commerce landscape, aiming to deliver a quarterly revenue of around $8M.

* Lead and inspire the loyalty and subscription team (Shapermint CLUB, ShaperBox, Autoship), setting vision and strategy for retention and growth.

* Define strategic roadmaps that integrate marketing, product, and customer experience to maximize customer lifetime value.

* Drive cross-functional collaboration with marketing, finance, product, and customer service, aligning stakeholders on loyalty initiatives.

* Develop and refine subscription products , ensuring usability, customer value, and competitive differentiation.

* Leverage customer data and insights to innovate, test, and validate new features or subscription models that reduce churn and boost satisfaction.

* Own KPIs and analytics , implementing robust metrics, reporting on subscription health, and making data-driven optimizations.

* Champion exceptional customer experiences , delivering personalized engagement strategies that build loyalty and retention.

* Streamline processes and systems , ensuring scalable, efficient, and tech-enabled subscription management.

* Build and grow a high-performance team , recruiting, training, and developing talent with clear career paths and growth opportunities.

* Prioritize and execute key initiatives , managing OKRs, budgets, and timelines while fostering a culture of innovation and accountability.

Requirements

* Proven expertise in loyalty and subscription management with 6+ years in Product roles (ideally in e-commerce), building, optimizing, and scaling subscription programs.

* Customer retention strategist with experience designing and executing initiatives that reduce churn, increase engagement, and maximize customer lifetime value.

* Data-driven decision maker , highly skilled in analytics and interpretation, translating customer insights into actionable strategies and measurable results.

* Strong background in CRO , including A/B testing, user segmentation, and targeted campaigns to improve conversion and engagement metrics.

* Agile leader with experience guiding cross-functional teams, managing complex projects, and ensuring responsiveness in dynamic environments.

* Proficient in tools and technologies relevant to subscriptions and loyalty programs (CRM, marketing automation, customer data platforms).

* Inspirational leader and team builder , fostering collaboration, mentoring talent, and driving continuous improvement across teams.

Originally posted on Himalayas