Motion Designer, Growth - remote job

Replika is hiring a Motion Designer, Growth. The role sits in Design and is fully remote. The company places no restriction on where the candidate lives, so you can apply from anywhere.

The advert singles out Meta Ads, so experience with that one tool is what will decide it.

The employer did not publish a figure; that is settled at interview. The advert sets no condition on working hours.

This vacancy passed an automated check: the list excludes any advert requiring a foreign work permit, visa sponsorship, a particular citizenship, or residence in a specific country.

About Replika

Decades ago, we crafted the globe's inaugural AI companion—before the advent of LLMs, ChatGPT, and the widespread recognition of AI's potential. Our journey began as a means to mend a fractured heart and blossomed into something unforeseen: a catalyst. Countless individuals shared with us that Replika helped them reconnect with the world. They rekindled old friendships, rediscovered dormant hobbies, and ventured out for walks. While contemporary technology keeps users engrossed in endless scrolling, we uncovered that AIs can propel us towards growth, provided we embrace them. Now, we are poised for a fresh beginning, envisioning the first AI with empathy, dedicated to enriching life. Subtle prompts to socialize when shyness prevails. Suggestion for exploring new locales when comfort suggests staying put. Diverse conversations throughout the day—ballet, philosophy, aliens, gossip—whenever inspiration strikes at 2am. We are not developing an AI to merely affirm or soothe; we are building a relationship that fosters transformation. Someone who poses the right questions at the right moments. Someone who encourages introspection and facilitates outward expansion. Replika has captivated audiences, featured in TED Talks, Stanford, and Harvard studies, the Lex Fridman podcast, due to its profoundly human connection with over 40 million users. Our journey is just starting.

About the Role Replika is experiencing rapid expansion, and social media ads play a pivotal role in this growth. The campaigns you design and animate for TikTok, Meta, and YouTube often serve as the initial introduction to Replika—this role is central to their development. You will conceptualize and bring to life video ads and user-generated content (UGC) creatives for our paid campaigns, collaborating closely with producers and user acquisition managers. You will take an idea from conception to a finished ad, launch it, and refine it based on performance metrics—treating analytics as creative input, not an afterthought. The pace is brisk, and you own the creative process from start to finish.

The objective is clear: produce ads that captivate, entice users to try Replika, and maintain a consistent and appealing Replika presence across social media.

What You'll Be Doing

* Develop and animate video ads and UGC creatives for paid social platforms—Meta, TikTok, YouTube, and wherever attention shifts.

* Bring innovative concepts and hooks to the table—identify new angles, propose them, and transform the best ones into testable ads.

* Explore a variety of creative styles—from polished animations to raw, authentic UGC—to discover what resonates.

* Generate a consistent stream of new creative content and variations to meet the demands of paid social campaigns, maintaining high standards.

* Collaborate with producers and user acquisition managers, stay attuned to market trends, and translate briefs into winning campaigns.

* Maintain a cohesive and engaging Replika presence on social media.

* Own the creative process from idea to final product: set the standard, deliver quickly, and continually improve.

What We're Looking For

* A robust portfolio showcasing your motion design work (ad creatives that performed in real paid campaigns are a plus).

* Proficiency in After Effects, Figma, and the Adobe Creative Suite—along with any other visual editing tools that enhance your workflow.

* An eye for detail, ensuring composition, color, and easing are polished and pleasing.

* Understanding of ad structure—hook, emotion, call-to-action—and the pacing and timing that capture attention early on.

* The ability to create compelling, on-brand content that stops users from scrolling.

* Experience integrating AI models across your work—image, video, and sound—to leverage generated media effectively.

* A genuine interest in the product and its users.

* The ability to work independently and swiftly, learning and refining your craft.

* Excellent English communication skills (C1 level preferred).

Bonus Points

* Experience with vibe-coding—developing tools to streamline your workflow or automate parts of your process.

* A keen grasp of various AI models and a commitment to staying updated as the field evolves.

* Initiative to generate ideas and author hooks and short ad scripts.

* Comfort in analyzing ad performance data in Meta Ads Manager to understand what works and why.

* A deep understanding of internet culture—aware of trending content and how to leverage it creatively.

What You'll Get

* Competitive compensation.

* A flexible work schedule and generous vacation policy.

* Access to cutting-edge AI creative, video, and coding tools.

* A transparent and unencumbered work environment.

* A direct impact on company growth—your work contributes to bringing in the next millions of users.

* The freedom to test bold ideas and witness their reach in millions within days.

* A fully remote position.