Hull City Secures Sponsorship Deal with McVitie’s and Signs Young Striker
Hull City, back in the Premier League after a decade, announces a new sponsorship deal with McVitie’s and a promising transfer move.
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New Sponsorship Deal
Hull City has secured a sponsorship deal with McVitie’s, a leading British biscuit brand. The McVitie’s logo will feature on the club’s jerseys for the 2026-2027 season, appearing on the sleeves of the players' kits.
This is not the first time McVitie’s has sponsored Hull City; the brand was also the club’s kit sponsor during the 2023-2024 season. The partnership includes various activations at MKM Stadium and on the club’s digital and social media platforms.
Club Leadership Reactions
Özgür Kölükfakı, CEO of pladis Ülker, expressed enthusiasm about the partnership: 'McVitie’s is a strong brand that has been part of people’s moments of joy for generations. We are excited to support Hull City in their Premier League journey and to create memorable experiences with fans.'
Hull City Chairman Acun Ilıcalı echoed this sentiment: 'We are thrilled to welcome McVitie’s back into the Hull City family. This partnership is especially significant as we return to the Premier League after 10 years.'
Transfer News
In addition to the sponsorship, Hull City is making waves in the transfer market. The club is in talks to sign 19-year-old French striker Robinio Vaz from Roma. According to The Athletic, Hull City will pay 2 million Euros for a season-long loan, with an option to buy the player for 30 million Euros.
Vaz has shown promise in his young career, scoring 4 goals in 14 Ligue 1 appearances for Marseille and making 12 substitute appearances for Roma in Serie A, where he scored once. This move is part of Hull City’s strategy to strengthen their squad for the Premier League.
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